Course Overview

  • 1

    Introduction & Meet Your Trainer

    • Introduction FREE PREVIEW
    • Motivations And Desires
    • Motivations And Desires: What Do You Actually Want From Your Wellbeing Business
    • Exercise - Whose Definition of Success
    • How I Went From Client To Clinic Owner
  • 2

    How To Create A Compelling Brand Story

    • Why Our Stories Matter
    • How To Write Your Story
    • Exercise - How To Write Your Wellbeing Story
  • 3

    Create A Mission Statement For Your Life And Business

    • Mission Statements
    • Exercise: Purpose Statement
    • Your Values
    • Exercise: How To Work Out Your Core Values
    • Exercise: How To Create Your Mission Statement
  • 4

    How To Set Business Goals

    • How To Set Goals For Your Business
    • Using Meditation And Visualisation For Goal Setting
    • How Unworthiness And Perfectionism Can Harm Goal Setting
    • Exercise: How To Use List Making To Set Your Wellbeing Business Goals
    • Exercise: Vision Boards
    • Exercise: S.M.A.R.T acronym
    • Exercise: How To Use Visualisation To Create Your Wellbeing Business Goals
  • 5

    How To Create & And Attract Your Ideal Clients

    • Why Your Ideal Client Matters
    • Exercise: How To Describe Your Ideal Client
    • Exercise: How To Do A Validation Interview
    • How To Use Your Ideal Client Profile
  • 6

    How To Do Your Market Research

    • Dream Big And Do Your Research
    • How To Do Your Research
    • Reasons For Doing Your Market Research
    • Exercise - Why Market Research Is Important To Your Wellbeing Business
    • How To Use Marketing To Differentiate Yourself From Your Competition
  • 7

    How To Price Your Service Or Class

    • How Much Should You Charge?
    • Price And Your Marketing
    • Exercise: Why Price Is Part Of Your Marketing Strategy
    • Exercise - 5 Steps To Pricing Your Therapy
  • 8

    How To Market Your Business Offline

    • What Is Marketing?
    • Giving Talks And Demonstrations
    • Leaflets And Flyers
    • How To Create A Professional Looking Leaflet
    • Print Advertising And Radio
    • Exercise - Usefulness Of Marketing Methods
    • Content Marketing
    • Download - Content Marketing Hints And Tips
    • Exercise - How to Create A Content Marketing Strategy
  • 9

    How To Market Your Business Online

    • Your Website
    • How To Create A Website That Sells Your Wellbeing Services
    • Exercise: Websites
    • How To Search Engine Optimise Your Website
    • Exercise: How To SEO Your Wellbeing Business Website
    • Social Media And Your Wellbeing Business
    • Exercise: How To Create A Social Media Marketing Plan
  • 10

    The Art Of Successful Networking

    • Why Networking Matters
    • Informal Networking
    • Networking Fears
    • Exercise: How To Network Successfully In A Room Full Of Business Owners
  • 11

    How To Use Customer Service To Grow Your Business

    • Amazing Customer Service
    • How To Re-book Your Clients
    • The Importance Of Testimonials
    • Exercise: How To Get Client Testimonials
    • Exercise: How To Keep Your Clients Coming Back Time And Time Again
  • 12

    Finding Support, Self Care And Healthy Boundaries

    • The Importance Of Support, Self Care And Boundaries
  • 13

    Create A Business Plan That Works For You

    • Business Plans
    • Exercise: Wellbeing Business Plan
  • 14

    Congratulations You Made It.

    • Congratulations You Made It